Jocko Willink

Jocko Willink

Keynote Speaker: Retired Navy SEAL Officer & Co-Author of "Extreme Ownership: How U.S. Navy SEALs Lead and Win"

Jocko Willink Biography

Jocko Willink is a retired U.S. Navy SEAL officer, co-author of the #1 New York Times bestseller “Extreme Ownership: How U.S. Navy SEALs Lead and Win,” “Dichotomy of Leadership,” host of the top-rated Jocko Podcast, and co-founder of Echelon Front, where he serves as Chief Executive Officer, leadership instructor, speaker and strategic advisor.

Jocko spent 20 years in the SEAL Teams, starting as an enlisted SEAL and rising through the ranks to become a SEAL officer. As commander of SEAL Team Three’s Task Unit Bruiser during the battle of Ramadi, he orchestrated SEAL operations that helped the “Ready First” Brigade of the U.S. Army’s First Armored Division bring stability to the violent, war-torn city. Task Unit Bruiser became the most highly decorated Special Operations Unit of the Iraq War.

Jocko Willink returned from Iraq to serve as Officer-in-Charge of training for all West Coast SEAL Teams. There, he spearheaded the development of leadership training and personally instructed and mentored the next generation of SEAL leaders who have continued to perform with great success on the battlefield. Jocko Willink is the recipient of the Silver Star, the Bronze Star, and numerous other personal and unit awards.

Upon retiring from the Navy, Jocko Willink co-founded Echelon Front, a premier leadership consulting company, where he teaches the leadership principles he learned on the battlefield to help others lead and win. Jocko also authored the “Discipline Equals Freedom Field Manual,” a New York Times Bestseller, and the best selling “Way of the Warrior Kid” children’s book series.

Contact a speaker booking agent to check availability on Jocko Willink and other top speakers and celebrities.

Jocko Willink Speaking Topics

WEBINAR – Live Online Leadership Training and Development

Focused online webinars provide a remote training session tailored to client needs, concentrating on key concepts for each specific group of attendees. The interactive webinars identify the most pertinent subjects and create granular understanding of how to actually apply the leadership principles to solve the most pressing problems. There are also opportunities to conduct experiential learning through live presentations to reinforce how the lessons apply directly to your team.

A standard webinar presentation includes a 20-60 minute topic presentation plus a 30-minute interactive Q&A session with webinar participants. Topics will be customized to meet the specific needs of your team.

STRATEGIC ADVISING – Virtual Executive Coaching, Small Group

Individual coaching sessions with EF instructors enable personalized growth, development, and application of the principles of Extreme Ownership to overcome leadership challenges.

Initial sessions are structured to quickly get the EF Instructor familiar with your company, organizational and positional friction, and areas of focus for leadership development.

In most engagements, EF utilizes a proprietary leadership assessment tool to identify areas of growth for individuals. The tool can be run as both a self-assessment and a 360-degree assessment. Results of the 360-degree survey provide objective insight into leaders’ hidden strengths, weaknesses, and blind spots. The output of the tool is used during strategic advising sessions to focus the conversations to help to increase a leader’s self-awareness, a key skill in the most effective leaders in combat and in business.

Jocko Willink Videos

Jocko Willink: War, Leadership, and Discipline | Lex Fridman
Helping Veterans Transition into the Private Sector
Extreme Ownership | Jocko Willink | TEDxUniversityofNevada

How do I book Jocko Willink to speak at my event?

Our experienced booking agents have successfully helped clients around the world secure speakers like Jocko Willink for speaking engagements, personal appearances, product endorsements, or corporate entertainment since 2002. Click the Check Schedule button above and complete the form on this page to check availability for Jocko Willink, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get speaking fee information and check availability for Jocko Willink or any other speaker of your choice.

How much does it cost to book Jocko Willink for a speaking engagement?

Speaking fees for Jocko Willink, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. The estimated fees to book Jocko Willink are $100,000 - $200,000 for live events and $50,000 - $100,000 for virtual events. For the most current speaking fee to hire Jocko Willink, click the Check Schedule button above and complete the form on this page, or call our office at 1.800.698.2536 to speak directly with an experienced booking agent.

What topics does Jocko Willink speak about?

Jocko Willink is a keynote speaker and industry expert who speaks on a wide range of topics such as Navy, Authors, Military, World Affairs, Teamwork & Teambuilding, Veterans, Motivational, Inspirational, Personal Growth, Virtual, Political, Literary, Leadership, Business, Business Leadership, Sales and Human Resources.

Where does Jocko Willink travel from?

Jocko Willink generally travels from San Diego, CA, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances.

Who is the agent for Jocko Willink?

AAE Speakers Bureau has successfully secured keynote speakers like Jocko Willink for clients worldwide since 2002. As a full-service speaker booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Please click the Check Schedule button above and complete the form on this page including the details of your event, or call our office at 1.800.698.2536, and one of our agents will assist you to book Jocko Willink for your next private or corporate function.

What is a full-service speaker booking agency?

AAE Speakers Bureau is a full-service speaker booking agency, meaning we can completely manage the speaker’s or celebrity’s engagement with your organization from the time of booking your speaker through the event’s completion. We provide all of the services you need to host Jocko Willink or any other speaker of your choice, including offer negotiation, contractual assistance, accounting and billing, and event speaker travel and logistics services. When you book a speaker with us, we manage the process of hosting a speaker for you as an extension of your team. Our goal is to give our clients peace of mind and a best-in-class service experience when booking a speaker with us.

Why is AAE Speakers Bureau different from other booking agencies?

If you’re looking for the best speaker recommendations, paired with a top-notch customer service experience, you’re in the right place. At AAE Speakers Bureau, we exclusively represent the interests of our clients - professional organizations, companies, universities, and associations. We intentionally do not represent the speakers we feature or book. That is so we can present our clients with the broadest and best performing set of speaker options in the market today, and we can make these recommendations without any obligation to promote a specific speaker over another. This is why when our agents suggest a speaker for your event, you can be assured that they are of the highest quality with a history of proven success with our other clients.


Jocko Willink is a keynote speaker and industry expert who speaks on a wide range of topics including Navy, Authors and Military. The estimated speaking fee range to book Jocko Willink for live events is $100,000 - $200,000, and for virtual events $50,000 - $100,000. Jocko Willink generally travels from San Diego, CA, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Daymond John, Earvin “Magic” Johnson and Sara Blakely. Contact All American Speakers for ratings, reviews, videos and information on scheduling Jocko Willink for an upcoming event.

Speaker profile last updated by AAE Talent Team on 09/10/2024.

Jocko Willink Speaking Topics

  • WEBINAR – Live Online Leadership Training and Development

    Focused online webinars provide a remote training session tailored to client needs, concentrating on key concepts for each specific group of attendees. The interactive webinars identify the most pertinent subjects and create granular understanding of how to actually apply the leadership principles to solve the most pressing problems. There are also opportunities to conduct experiential learning through live presentations to reinforce how the lessons apply directly to your team.

    A standard webinar presentation includes a 20-60 minute topic presentation plus a 30-minute interactive Q&A session with webinar participants. Topics will be customized to meet the specific needs of your team.

  • STRATEGIC ADVISING – Virtual Executive Coaching, Small Group

    Individual coaching sessions with EF instructors enable personalized growth, development, and application of the principles of Extreme Ownership to overcome leadership challenges.

    Initial sessions are structured to quickly get the EF Instructor familiar with your company, organizational and positional friction, and areas of focus for leadership development.

    In most engagements, EF utilizes a proprietary leadership assessment tool to identify areas of growth for individuals. The tool can be run as both a self-assessment and a 360-degree assessment. Results of the 360-degree survey provide objective insight into leaders’ hidden strengths, weaknesses, and blind spots. The output of the tool is used during strategic advising sessions to focus the conversations to help to increase a leader’s self-awareness, a key skill in the most effective leaders in combat and in business.

Jocko Willink Videos

Jocko Willink: War, Leadership, and Discipline | Lex Fridman
Helping Veterans Transition into the Private Sector
Extreme Ownership | Jocko Willink | TEDxUniversityofNevada

Jocko Willink Reviews

  • RillaVoice - Oct 06 2023

  • Jocko was a pleasure to work with. Everything from the kickoff meeting through the event was extremely professional and pleasant. We enjoyed the experience and cannot wait to work with your firm again.
    Aptean - Jan 21 2021

  • Young Presidents’ Organization (YPO) - Nov 30 2020

  • I cannot say enough about the entire experience of this event. From the first contact with Mandy to Debbie and ending with Jocko. Mandy is a Johnny on the spot always answering text and calls. She is amazing. Debbie could not be better with following up and helping me figure out anything I was stuck on. What a winning team! I am so happy that I came across Mandy online. I didnt even realize that Nutanix had a relationship when I found her but I have spread her name to our other managers. I am trying to make sure to work something into our Q1 plan that includes using her bc she is amazing. I really hope to be able to work with Debbie again also. I cannot stress enough the ease of working with this team. Jocko was OUTSTANDING! We said our only regret is we didnt book a full hour. There was so much more to cover. He was so relaxed and engaging. We throughly enjoyed our time with him before and loved his interview. He is definitely in the right line of work. I was energized the rest of the day! Our clients were thrilled. Thank you again for all your hard work to make this a success for me and my team!
    Nutanix, Inc. - Jul 01 2020

  • Great experience! Everything went very smoothly and was a great success. Thank you for your time and assistance.
    Milender White - Sep 17 2018

Jocko Willink News

  • How do I book Jocko Willink to speak at my event?

    Our experienced booking agents have successfully helped clients around the world secure speakers like Jocko Willink for speaking engagements, personal appearances, product endorsements, or corporate entertainment since 2002. Click the Check Schedule button above and complete the form on this page to check availability for Jocko Willink, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get speaking fee information and check availability for Jocko Willink or any other speaker of your choice.
  • How much does it cost to book Jocko Willink for a speaking engagement?

    Speaking fees for Jocko Willink, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. The estimated fees to book Jocko Willink are $100,000 - $200,000 for live events and $50,000 - $100,000 for virtual events. For the most current speaking fee to hire Jocko Willink, click the Check Schedule button above and complete the form on this page, or call our office at 1.800.698.2536 to speak directly with an experienced booking agent.
  • What topics does Jocko Willink speak about?

    Jocko Willink is a keynote speaker and industry expert who speaks on a wide range of topics such as Navy, Authors, Military, World Affairs, Teamwork & Teambuilding, Veterans, Motivational, Inspirational, Personal Growth, Virtual, Political, Literary, Leadership, Business, Business Leadership, Sales and Human Resources.
  • Where does Jocko Willink travel from?

    Jocko Willink generally travels from San Diego, CA, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances.
  • Who is the agent for Jocko Willink?

    AAE Speakers Bureau has successfully secured keynote speakers like Jocko Willink for clients worldwide since 2002. As a full-service speaker booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Please click the Check Schedule button above and complete the form on this page including the details of your event, or call our office at 1.800.698.2536, and one of our agents will assist you to book Jocko Willink for your next private or corporate function.
  • What is a full-service speaker booking agency?

    AAE Speakers Bureau is a full-service speaker booking agency, meaning we can completely manage the speaker’s or celebrity’s engagement with your organization from the time of booking your speaker through the event’s completion. We provide all of the services you need to host Jocko Willink or any other speaker of your choice, including offer negotiation, contractual assistance, accounting and billing, and event speaker travel and logistics services. When you book a speaker with us, we manage the process of hosting a speaker for you as an extension of your team. Our goal is to give our clients peace of mind and a best-in-class service experience when booking a speaker with us.
  • Why is AAE Speakers Bureau different from other booking agencies?

    If you’re looking for the best speaker recommendations, paired with a top-notch customer service experience, you’re in the right place. At AAE Speakers Bureau, we exclusively represent the interests of our clients - professional organizations, companies, universities, and associations. We intentionally do not represent the speakers we feature or book. That is so we can present our clients with the broadest and best performing set of speaker options in the market today, and we can make these recommendations without any obligation to promote a specific speaker over another. This is why when our agents suggest a speaker for your event, you can be assured that they are of the highest quality with a history of proven success with our other clients.
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JOCKO WILLINK

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