Sharon Gai

The rules of retail are changing and being rewritten every day. To remain competitive, marketers must become “Culture Fluid” - more agile, innovative, and resistant to forces outside their control. Acclaimed speaker and author Sharon Gai discusses how AI and automation technology is revolutionizing e-commerce at every level from personalization and customer experience through improved customer service. Understanding these developments will allow marketers to thrive and remain competitive in an increasingly AI-driven retail landscape.

Keynote Takeaways:

· Discover trends in AI that will improve customer experience and foster loyalty

· Learn about AI-driven tools, leading to cost savings and increased efficiency

· Explore frameworks for analyzing disruptive technologies in the retail industry

· Gain clarity and direction on immersive and interactive shopping experiences, setting businesses apart from competitors

AI is revolutionizing personalization and customer experience through tailored product recommendations and improved customer service. Chinese e-commerce companies, earlier adopters of this AI technology, are ahead of the game. Temu has obtained half of Amazon’s user base within a year of launching. Now, TikTok Shop is transforming shopping via live streaming. How can Amazon sellers take advantage of this disruption? Learn from Sharon’s decade-long experience working within the Chinese e-commerce system, where she’ll divulge three strategies that can boost sales for Amazon sellers in today’s highly competitive e-commerce climate.

Session takeaways:

• A deep understanding of the innovations coming out of Chinese technology companies and the impact they are having on the global market
• How to leverage live streaming as a low-cost and effective way to reach a new customer segment
• How to use community-based selling to grow a community of brand advocates
• How to work with companies such as accelerators to expand to international markets

With two ongoing wars, the collapse of big companies, and inflation, the economy today is going through a turbulent time. How do you survive? How can you have a turnaround? Companies no longer have the luxury in spending money on low return projects. In this keynote, Sharon will teach businesses how to do more with less. She'll dive deep into the transformative effects of AI on business and explore the tremendous opportunities and challenges it presents. You'll discover how businesses of all sizes can leverage AI to gain a competitive edge, streamline processes, automate tasks, and make data-driven decisions that drive growth and profitability. Those who listen to this keynote will come out ahead.

Session takeaways:

• Learn about practical and impactful use cases of AI in various industries and business functions.
• Gain insights into how AI is being used to streamline processes, optimize operations, and drive revenue growth.
• Discover the key challenges of AI adoption in business and how to overcome them, such as data quality, privacy concerns, and organizational change management
• Learn about the skills and competencies needed to succeed in the age of AI, and how to cultivate them in yourself and your team.

AI is no longer a futuristic concept reserved for science fiction movies. It's already here and rapidly changing how businesses operate, compete, and grow. From machine learning to natural language processing, AI is revolutionizing how we work, transforming the fabric of industries across the globe. In this keynote, we'll dive deep into the transformative effects of AI on business and explore the tremendous opportunities and challenges it presents. We will discover how businesses of all sizes can leverage AI to gain a competitive edge, streamline processes, automate tasks, and make data-driven decisions that drive growth and profitability. We will also unravel the intricate web of anxiety, social isolation, and job displacement that may arise from these technological advancements. You will leave this keynote with a new mindset, with insights and perspectives that will enable you to navigate the complex landscape of AI, make informed decisions, and position your organization for success in the future. Now the question is, will you take the red pill or the blue pill?

In this keynote, you will learn:

• How companies like OpenAI, Microsoft, and Nvidia can shape our lives in the next decade
• Understand the difference between hype and reality when it comes to AI and its potential for business.
• AI’s impact on local communities and how to use it to develop local economies
• Learn about the skills and competencies needed to succeed in the age of AI, and how to cultivate them in yourself and your team
• Examine the potential negative consequences of AI on mental health, including increased anxiety, social isolation, and job displacement
• A new mindset to adopt to navigate new technologies that impact our economy

The world is shifting at speeds that are now faster than ever. From ChatGPT displacing thousands of jobs to cashless societies and digital currencies, we live in what Sharon calls a VUCA (Volatility, Uncertain, Complicated, Ambiguous) time. This is when businesses must adapt to a newer way of thinking. Sharon provides a fresh take as someone who has worked in the top companies of the US and China. She has led teams from Gen X to Gen Z, across various diverse backgrounds and types of companies. Apart from being a DEI speaker where she coined the term “Culture Fluid”, she uses the same agile methodology in a business setting, starting projects that have beat competitors and disrupted industries. Culture Fluid shows how businesses can be agile to fit the changing tides for a VUCA time ahead. Sharon Gai uses first-hand experience and actionable insights to present a compelling vision of the future world and leaves the audience with tools and an approach to develop a strategy to succeed in the shifting landscape of the 21st century tech-driven and digital economy.

• The key macro-trends that is disrupting our world today
• An overview of what your industry will look like in the near and distant future
• Five key strategies today’s most successful players are adopting to prepare for tomorrow
• How to evolve into a more agile and disruptive competitor
• Tools and a process for developing concrete ideas for a strategy and approaches that could disrupt the industry