As part owner and CTO of a start-up for-profit Health Wiki, Eric Haseltine has unique insight and practical ideas on how to transform the consumer health care experience from one that is confusing, fragmented, impersonal, expensive and often ineffective, to one that is simple, integrated, personalized and cost effective.
Just as user groups for many technology products often know more about the product than their manufacturers do, so there are many “amateur experts” on different illnesses — e.g. patients or relatives of patients who have educated themselves on a disease—who know more than many doctors about how to diagnose and treat the disease. This is especially true for rare diseases. And like other technology “amateur experts,” these power users are willing to help other users for free.
?Eric’s Wiki will add to the health information on Wikipedia by making it much easier for these Amateur experts to create and edit Wiki articles. It will start by “copying” Wikipedia into their for-profit Web site, and then expanding Wikipedia’s information by allowing many sources of information currently forbidden by Wikipedia. These include pharmaceutical companies, health care providers and individuals who wish to express “opinions” (e.g. consumer product review of a new medical product).
In addition to this free content, the project is creating on-line health communities associated with the Wiki, so that users can communicate directly with and help each other to navigate the increasingly complex and frustrating health care system. The site also will have links to doctors, health care products and other health services so that users can immediately turn their new-found knowledge into action from a single portal.
Finally, the site will provide a highly secure “vault” for users to store and update their digital personal health records. Information gleaned from each personal health record will help our algorithms deliver personalized information, and links to services best suited for each individual. For example, based on medical record and family history, we will spot adverse drug reactions, or locate the best doctor for a particular disease within driving distance of the user. We will go to great lengths to protect the privacy of individual users by employing NSA-level security on the health vault, which is Eric’s specific role in the enterprise.
Dr Haseltine will provide a glimpse into the future, describing how advances in technology will provide exciting growth opportunities for your organization. Eric’s talk will begin with forecasts of key technologies including sensors, computers, power systems, algorithms and networks, then describe how these advances could dramatically affect business. For example, the volume, variety and velocity of data flowing in from monitored sites is likely to grow exponentially over the next ten years, as inexpensive networked sensors proliferate, and communications systems, such as M2M wireless data channels rapidly expand. Similarly, advances in machine vision, pattern recognition and data mining will create opportunities for exploiting the fast growing flood of information, to help you provide dealers novel, value added services such as failure analysis and prediction.
The talk will conclude with a discussion, based on Haseltine’s experience managing R&D at Hughes Aircraft, Walt Disney and NSA, of best-of-class R&D processes you can employ to fully capture the opportunities that technology will create.
Eric Haseltine offers a view from the crows nest, a vision of whats on the horizon and over the horizon, from two perspectives: navigationwhere we need to be going; and steeringhow do we get there?
In his new book, Long Fuse, Big Bang, Dr. Haseltine discusses how to create long term success, while improvingas opposed to sacrificingnear term performance. He draws on his training as a brain scientist and over thirty years experience as a senior executive in industry and government to explain how our brains fool us in to believing that we must sacrifice tomorrow in order to survive today. Through colorful and entertaining case studies, Dr. Haseltine shows how to work with our brains craving for instant gratification, instead of fighting this ancient urge.
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