John A. Goodman

John A. Goodman

Keynote Speaker: Customer Experience Researcher, Innovator & Entrepreneur

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    Live Event Fee: Below $10,000
    Virtual Event Fee: Below $10,000
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John A. Goodman Biography

John A. Goodman is a customer experience researcher, innovator, and entrepreneur. A co-author of the 1970’s breakthrough study of consumer complaint behavior and customer service for the White House Office of Consumer Affairs, Goodman is one of the original trailblazers of the customer experience industry. His contributions to this research overturned conventional wisdom and were instrumental to repositioning customer care as a potential profit center.

His first book – Strategic Customer Service – offers a panoramic view of his body of work and presents a proven, practical approach for leveraging the profitability of better customer relationships. Goodman is also the author of Customer Experience 3.0, which focuses on why companies need to learn the benefits, pitfalls and best practices of the latest technologies to create a seamless customer experience that will improve their bottom line.

Goodman is an engineer by training. So it’s no surprise that his approach to harnessing the benefits of a better customer experience is powered by his appreciation and skills for measuring and quantifying voice of the customer data. His motto: if you can’t measure it, you can’t improve the management of it.

A highly sought-after speaker, Goodman routinely shares his customer experience perspective with companies and organizations worldwide. Goodman has spoken in more than 20 countries. Goodman and his wife Alice reside in Bethesda, Maryland.

Contact a speaker booking agent to check availability on John A. Goodman and other top speakers and celebrities.

John A. Goodman Videos

Authentic Employee Empowerment with John A. Goodman
Creating a proactive customer experience- John A. Goodman

How do I book John A. Goodman to speak at my event?

Our experienced booking agents have successfully helped clients around the world secure speakers like John A. Goodman for speaking engagements, personal appearances, product endorsements, or corporate entertainment since 2002. Click the Check Schedule button above and complete the form on this page to check availability for John A. Goodman, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get speaking fee information and check availability for John A. Goodman or any other speaker of your choice.

How much does it cost to book John A. Goodman for a speaking engagement?

Speaking fees for John A. Goodman, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. The estimated fees to book John A. Goodman are Below $10,000 for live events and Below $10,000 for virtual events. For the most current speaking fee to hire John A. Goodman, click the Check Schedule button above and complete the form on this page, or call our office at 1.800.698.2536 to speak directly with an experienced booking agent.

What topics does John A. Goodman speak about?

John A. Goodman is a keynote speaker and industry expert who speaks on a wide range of topics such as Innovation, Marketing, Customer Experience, Entrepreneurship and Authors.

Where does John A. Goodman travel from?

John A. Goodman generally travels from Bethesda, MD, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances.

Who is the agent for John A. Goodman?

AAE Speakers Bureau has successfully secured keynote speakers like John A. Goodman for clients worldwide since 2002. As a full-service speaker booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Please click the Check Schedule button above and complete the form on this page including the details of your event, or call our office at 1.800.698.2536, and one of our agents will assist you to book John A. Goodman for your next private or corporate function.

What is a full-service speaker booking agency?

AAE Speakers Bureau is a full-service speaker booking agency, meaning we can completely manage the speaker’s or celebrity’s engagement with your organization from the time of booking your speaker through the event’s completion. We provide all of the services you need to host John A. Goodman or any other speaker of your choice, including offer negotiation, contractual assistance, accounting and billing, and event speaker travel and logistics services. When you book a speaker with us, we manage the process of hosting a speaker for you as an extension of your team. Our goal is to give our clients peace of mind and a best-in-class service experience when booking a speaker with us.

Why is AAE Speakers Bureau different from other booking agencies?

If you’re looking for the best speaker recommendations, paired with a top-notch customer service experience, you’re in the right place. At AAE Speakers Bureau, we exclusively represent the interests of our clients - professional organizations, companies, universities, and associations. We intentionally do not represent the speakers we feature or book. That is so we can present our clients with the broadest and best performing set of speaker options in the market today, and we can make these recommendations without any obligation to promote a specific speaker over another. This is why when our agents suggest a speaker for your event, you can be assured that they are of the highest quality with a history of proven success with our other clients.


John A. Goodman is a keynote speaker and industry expert who speaks on a wide range of topics including Innovation, Marketing and Customer Experience. The estimated speaking fee range to book John A. Goodman for live events is Below $10,000, and for virtual events Below $10,000. John A. Goodman generally travels from Bethesda, MD, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Jason Young, Dan Gingiss and Andrew Lock. Contact All American Speakers for ratings, reviews, videos and information on scheduling John A. Goodman for an upcoming event.

John A. Goodman Videos

Authentic Employee Empowerment with John A. Goodman
Creating a proactive customer experience- John A. Goodman

John A. Goodman Reviews

  • John was great, he did a great job, and I feel like my customers got some good service nuggets from his talk.
    Mark-it smart - Jul 30 2023

  • How do I book John A. Goodman to speak at my event?

    Our experienced booking agents have successfully helped clients around the world secure speakers like John A. Goodman for speaking engagements, personal appearances, product endorsements, or corporate entertainment since 2002. Click the Check Schedule button above and complete the form on this page to check availability for John A. Goodman, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get speaking fee information and check availability for John A. Goodman or any other speaker of your choice.
  • How much does it cost to book John A. Goodman for a speaking engagement?

    Speaking fees for John A. Goodman, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. The estimated fees to book John A. Goodman are Below $10,000 for live events and Below $10,000 for virtual events. For the most current speaking fee to hire John A. Goodman, click the Check Schedule button above and complete the form on this page, or call our office at 1.800.698.2536 to speak directly with an experienced booking agent.
  • What topics does John A. Goodman speak about?

    John A. Goodman is a keynote speaker and industry expert who speaks on a wide range of topics such as Innovation, Marketing, Customer Experience, Entrepreneurship and Authors.
  • Where does John A. Goodman travel from?

    John A. Goodman generally travels from Bethesda, MD, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances.
  • Who is the agent for John A. Goodman?

    AAE Speakers Bureau has successfully secured keynote speakers like John A. Goodman for clients worldwide since 2002. As a full-service speaker booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Please click the Check Schedule button above and complete the form on this page including the details of your event, or call our office at 1.800.698.2536, and one of our agents will assist you to book John A. Goodman for your next private or corporate function.
  • What is a full-service speaker booking agency?

    AAE Speakers Bureau is a full-service speaker booking agency, meaning we can completely manage the speaker’s or celebrity’s engagement with your organization from the time of booking your speaker through the event’s completion. We provide all of the services you need to host John A. Goodman or any other speaker of your choice, including offer negotiation, contractual assistance, accounting and billing, and event speaker travel and logistics services. When you book a speaker with us, we manage the process of hosting a speaker for you as an extension of your team. Our goal is to give our clients peace of mind and a best-in-class service experience when booking a speaker with us.
  • Why is AAE Speakers Bureau different from other booking agencies?

    If you’re looking for the best speaker recommendations, paired with a top-notch customer service experience, you’re in the right place. At AAE Speakers Bureau, we exclusively represent the interests of our clients - professional organizations, companies, universities, and associations. We intentionally do not represent the speakers we feature or book. That is so we can present our clients with the broadest and best performing set of speaker options in the market today, and we can make these recommendations without any obligation to promote a specific speaker over another. This is why when our agents suggest a speaker for your event, you can be assured that they are of the highest quality with a history of proven success with our other clients.
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JOHN A. GOODMAN

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