Joseph Grenny

Joseph Grenny

Keynote Speaker: New York Times Best-Selling Author & Leading Social Scientist for Business Performance

Joseph Grenny Biography

Joseph Grenny is a co-founder and former president of California Computer Corporation. In 1990, he co-founded VitalSmarts, which has become a globally respected corporate training and organizational development company. VitalSmarts serves clients that include 300 of the Fortune 500 companies and boasts over 10,000 trainers worldwide. Recognized for its growth and impact, it was named the 2008 Business of the Year by The Association of Learning Providers and has been listed four times by Inc. Magazine as one of the fastest-growing companies in America. Grenny's research through VitalSmarts has reached over two million people globally.

Grenny is the author of eight books, including the New York Times bestsellers "Crucial Conversations," "Crucial Accountability," "Influencer," and "Change Anything." These publications are essential resources in various academic and professional settings, with over six million copies sold worldwide. In 2007, Grenny and his co-authors were honored as Ernst & Young Entrepreneurs of the Year for their significant contributions through VitalSmarts.

In addition to his contributions in the corporate training sector, Grenny is the Chairman of the Board and a co-founder of Unitus Labs, a 501(c)(3) non-profit focused on reducing global poverty through economic self-empowerment. The Unitus group of companies has effectively mobilized over $1 billion globally, reaching over 20 million individuals in need.

In 2015, Grenny, alongside his wife, Celia, and a dedicated team, established the first campus of The Other Side Academy (TOSA) in Utah. This initiative offers transformative opportunities for individuals struggling with addiction, criminal behavior, and homelessness. TOSA has expanded to include campuses in Pennsylvania, Iowa, and Denver, revolutionizing transparency and efficacy in the rehabilitation industry. Building on this model, Grenny and his team launched The Other Side Village in 2021, aiming to provide a self-reliant community for 400-500 chronically unsheltered individuals.

Grenny studied at Brigham Young University, earning a Bachelor’s degree in International Relations. His continued dedication to social change and leadership is evident in both his academic pursuits and his professional achievements.

Contact a speaker booking agent to check availability on Joseph Grenny and other top speakers and celebrities.

Joseph Grenny Speaking Topics

Silence Kills: The Seven Crucial Conversations for Healthcare

Every year, 195,000 people die in U.S. hospitals because of medical mistakes. Often, well-intentioned professionals in healthcare organizations choose not to speak up when they’re concerned with the behavior, decisions, or actions of a colleague.

The study, Silence Kills: The Seven Crucial Conversations for Healthcare, conducted by VitalSmarts, in conjunction with the American Association of Critical-Care Nurses, links people’s ability to discuss emotionally and politically risky topics in a healthcare setting with key results such as:

-Patient safety -Quality of care -Nursing turnover

The study suggests that creating a culture where healthcare workers speak up before problems occur is a vital part of saving lives. Learn to step up to these seven crucial conversations and drastically transform your healthcare organization.

Influencer: The New Science of Leading Change

Creating sustainable change is a constant struggle for organizations and individuals. We often lack the skills to influence the behaviors behind issues like:

-Failed initiatives -Short-lived change efforts -Unproductive corporate cultures -Entrenched bad habits

Influencer draws on the best practices of many of the world’s leading change agents and on five decades of social-science research to create a powerful model for changing behavior.

You’ll follow the experiences of influence masters who have succeeded in solving some of the world’s most profound problems. Examples ranging from major healthcare reform to reversals of destructive social behaviors to unprecedented corporate turnarounds will illustrate how a proven set of skills makes change not only achievable but sustainable.

Crucial Accountability: Tools for Resolving Violated Expectations and Broken Commitments

Imagine your colleague misses deadlines despite your repeated crucial conversations with him about the negative impact of his behavior? After each conversation, he commits to change. He has good intentions. And yet, day in and day out, he fails to deliver on time. So what’s getting in the way? How do you hold him accountable in a manner that produces better results and improves your relationship?

Top performers are gifted at holding others accountable. They know how to diagnose the underlying causes behind broken promises, violated expectations, and bad behavior.

In this engaging speech, participants will learn a high-leverage skill set that lies at the heart of problem solving and execution. They’ll learn how to:

-Diagnose the Underlying Cause. Identify the underlying cause behind every problem using a six-source model of possible influences. -Make It Motivating. Motivate others without resorting to threats or power and instead, search for and explain natural consequences of noncompliance. -Make It Easy. Involve others in coming up with a solution to their ability barriers. -Stay Focused and Flexible. Skillfully attend to the problem of choice rather than getting sidetracked.

Four Crucial Skills of a High Performance Cultural Operating System

Similar to our modern gadgets, organizations have operating systems—cultural operating systems. Both electronic and cultural operating systems (COS) provide a set of rules that guide behavior.

But while electronic intelligence is processed using written coded rules, a COS is also driven by unwritten rules. For example, executives may write cultural mandates that direct employees to take initiative, speak candidly, and act as a team. Yet when you watch what employees actually do, you realize the unwritten rules are avoid risk, defer to the boss, and stay in your silo.

So what makes a powerful COS?

This engaging presentation will use case study examples to identify the four key skills of a high performance COS. Our research shows organizations need these skills to enable world-class execution.

Each skill addresses a critical competency for personal, interpersonal, team or organizational effectiveness. The skills are found in four categories:

  1. Personal: Self-directed change

  2. Interpersonal: Open dialogue

  3. Team: Universal accountability

  4. Organizational: Influential leadership

When these crucial skills are present, things run smoothly and improve routinely. When these crucial skills are absent, the system bogs down and gets mired in mediocrity—or worse.

10x Your Influence: Create Sustainable Change with Six Sources of Influence™

Change efforts fail when leaders narrowly look for a single cause behind their persistent problems and then try to implement quick-fix solutions.

On the other hand, influencers succeed because they understand that most problems are fed not by a single cause, but by a conspiracy of causes. They merge multiple sources of influence into a strategy that can overpower even the most persistent and resistant problems.

In a recent study published in MIT Sloan Management Review, VitalSmarts researchers found that those who combine all Six Sources of Influence are ten times more likely to succeed at producing substantial and sustainable change. These results held true across areas of:

-C-Level concerns—bureaucratic infighting, silo thinking, and lack of accountability -Corporate change initiatives—internal restructurings, quality and productivity improvements, new product launches -Personal challenges—overeating, smoking, overspending, binge drinking

Learn a step-by-step strategy for exponentially increasing your power to change your greatest and most persistent challenges.

Joseph Grenny Videos

3 Keys to Changing the World
Joseph Grenny - The Other Side
The Honest Truth about our Messy Families

How do I book Joseph Grenny to speak at my event?

Our experienced booking agents have successfully helped clients around the world secure speakers like Joseph Grenny for speaking engagements, personal appearances, product endorsements, or corporate entertainment since 2002. Click the Check Schedule button above and complete the form on this page to check availability for Joseph Grenny, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get speaking fee information and check availability for Joseph Grenny or any other speaker of your choice.

How much does it cost to book Joseph Grenny for a speaking engagement?

Speaking fees for Joseph Grenny, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. The estimated fee for a live event is $30,000 - $50,000. For the most current speaking fee to hire Joseph Grenny, click the Check Schedule button above and complete the form on this page, or call our office at 1.800.698.2536 to speak directly with an experienced booking agent.

What topics does Joseph Grenny speak about?

Joseph Grenny is a keynote speaker and industry expert who speaks on a wide range of topics such as Business, Change Management, Peak Performance, Personal Growth, Teamwork & Teambuilding, Health, Business Leadership, Healthcare, Ethics & Integrity, Authors, Communication, Human Resources, Marketing, Sales, Family & Parenting, Relationships, Inspirational, Motivational, Business Coaching, Corporate Culture, Entrepreneurship, Corporate Strategy, Negotiation, Leadership, College and Strategic Leadership.

Where does Joseph Grenny travel from?

Joseph Grenny generally travels from Provo, UT, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances.

Who is the agent for Joseph Grenny?

AAE Speakers Bureau has successfully secured keynote speakers like Joseph Grenny for clients worldwide since 2002. As a full-service speaker booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Please click the Check Schedule button above and complete the form on this page including the details of your event, or call our office at 1.800.698.2536, and one of our agents will assist you to book Joseph Grenny for your next private or corporate function.

What is a full-service speaker booking agency?

AAE Speakers Bureau is a full-service speaker booking agency, meaning we can completely manage the speaker’s or celebrity’s engagement with your organization from the time of booking your speaker through the event’s completion. We provide all of the services you need to host Joseph Grenny or any other speaker of your choice, including offer negotiation, contractual assistance, accounting and billing, and event speaker travel and logistics services. When you book a speaker with us, we manage the process of hosting a speaker for you as an extension of your team. Our goal is to give our clients peace of mind and a best-in-class service experience when booking a speaker with us.

Why is AAE Speakers Bureau different from other booking agencies?

If you’re looking for the best speaker recommendations, paired with a top-notch customer service experience, you’re in the right place. At AAE Speakers Bureau, we exclusively represent the interests of our clients - professional organizations, companies, universities, and associations. We intentionally do not represent the speakers we feature or book. That is so we can present our clients with the broadest and best performing set of speaker options in the market today, and we can make these recommendations without any obligation to promote a specific speaker over another. This is why when our agents suggest a speaker for your event, you can be assured that they are of the highest quality with a history of proven success with our other clients.


Joseph Grenny is a keynote speaker and industry expert who speaks on a wide range of topics including Business, Change Management and Peak Performance. The estimated speaking fee range to book Joseph Grenny for live events is $30,000 - $50,000. Please contact us for virtual event fees. Joseph Grenny generally travels from Provo, UT, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Marcus Buckingham, Tim Sanders and Patrick Lencioni. Contact All American Speakers for ratings, reviews, videos and information on scheduling Joseph Grenny for an upcoming event.

Speaker profile last updated by AAE Talent Team on 04/11/2024.

Joseph Grenny Speaking Topics

  • Silence Kills: The Seven Crucial Conversations for Healthcare

    Every year, 195,000 people die in U.S. hospitals because of medical mistakes. Often, well-intentioned professionals in healthcare organizations choose not to speak up when they’re concerned with the behavior, decisions, or actions of a colleague.

    The study, Silence Kills: The Seven Crucial Conversations for Healthcare, conducted by VitalSmarts, in conjunction with the American Association of Critical-Care Nurses, links people’s ability to discuss emotionally and politically risky topics in a healthcare setting with key results such as:

    -Patient safety -Quality of care -Nursing turnover

    The study suggests that creating a culture where healthcare workers speak up before problems occur is a vital part of saving lives. Learn to step up to these seven crucial conversations and drastically transform your healthcare organization.

  • Influencer: The New Science of Leading Change

    Creating sustainable change is a constant struggle for organizations and individuals. We often lack the skills to influence the behaviors behind issues like:

    -Failed initiatives -Short-lived change efforts -Unproductive corporate cultures -Entrenched bad habits

    Influencer draws on the best practices of many of the world’s leading change agents and on five decades of social-science research to create a powerful model for changing behavior.

    You’ll follow the experiences of influence masters who have succeeded in solving some of the world’s most profound problems. Examples ranging from major healthcare reform to reversals of destructive social behaviors to unprecedented corporate turnarounds will illustrate how a proven set of skills makes change not only achievable but sustainable.

  • Crucial Accountability: Tools for Resolving Violated Expectations and Broken Commitments

    Imagine your colleague misses deadlines despite your repeated crucial conversations with him about the negative impact of his behavior? After each conversation, he commits to change. He has good intentions. And yet, day in and day out, he fails to deliver on time. So what’s getting in the way? How do you hold him accountable in a manner that produces better results and improves your relationship?

    Top performers are gifted at holding others accountable. They know how to diagnose the underlying causes behind broken promises, violated expectations, and bad behavior.

    In this engaging speech, participants will learn a high-leverage skill set that lies at the heart of problem solving and execution. They’ll learn how to:

    -Diagnose the Underlying Cause. Identify the underlying cause behind every problem using a six-source model of possible influences. -Make It Motivating. Motivate others without resorting to threats or power and instead, search for and explain natural consequences of noncompliance. -Make It Easy. Involve others in coming up with a solution to their ability barriers. -Stay Focused and Flexible. Skillfully attend to the problem of choice rather than getting sidetracked.

  • Four Crucial Skills of a High Performance Cultural Operating System

    Similar to our modern gadgets, organizations have operating systems—cultural operating systems. Both electronic and cultural operating systems (COS) provide a set of rules that guide behavior.

    But while electronic intelligence is processed using written coded rules, a COS is also driven by unwritten rules. For example, executives may write cultural mandates that direct employees to take initiative, speak candidly, and act as a team. Yet when you watch what employees actually do, you realize the unwritten rules are avoid risk, defer to the boss, and stay in your silo.

    So what makes a powerful COS?

    This engaging presentation will use case study examples to identify the four key skills of a high performance COS. Our research shows organizations need these skills to enable world-class execution.

    Each skill addresses a critical competency for personal, interpersonal, team or organizational effectiveness. The skills are found in four categories:

    1. Personal: Self-directed change

    2. Interpersonal: Open dialogue

    3. Team: Universal accountability

    4. Organizational: Influential leadership

    When these crucial skills are present, things run smoothly and improve routinely. When these crucial skills are absent, the system bogs down and gets mired in mediocrity—or worse.

  • 10x Your Influence: Create Sustainable Change with Six Sources of Influence™

    Change efforts fail when leaders narrowly look for a single cause behind their persistent problems and then try to implement quick-fix solutions.

    On the other hand, influencers succeed because they understand that most problems are fed not by a single cause, but by a conspiracy of causes. They merge multiple sources of influence into a strategy that can overpower even the most persistent and resistant problems.

    In a recent study published in MIT Sloan Management Review, VitalSmarts researchers found that those who combine all Six Sources of Influence are ten times more likely to succeed at producing substantial and sustainable change. These results held true across areas of:

    -C-Level concerns—bureaucratic infighting, silo thinking, and lack of accountability -Corporate change initiatives—internal restructurings, quality and productivity improvements, new product launches -Personal challenges—overeating, smoking, overspending, binge drinking

    Learn a step-by-step strategy for exponentially increasing your power to change your greatest and most persistent challenges.

Joseph Grenny Videos

3 Keys to Changing the World
Joseph Grenny - The Other Side
The Honest Truth about our Messy Families
Are We Losing?: A Gospel Perspective on Imperfect Families
Joseph Grenny || When Truth Speaks to Power

Joseph Grenny News

  • How do I book Joseph Grenny to speak at my event?

    Our experienced booking agents have successfully helped clients around the world secure speakers like Joseph Grenny for speaking engagements, personal appearances, product endorsements, or corporate entertainment since 2002. Click the Check Schedule button above and complete the form on this page to check availability for Joseph Grenny, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get speaking fee information and check availability for Joseph Grenny or any other speaker of your choice.
  • How much does it cost to book Joseph Grenny for a speaking engagement?

    Speaking fees for Joseph Grenny, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. The estimated fee for a live event is $30,000 - $50,000. For the most current speaking fee to hire Joseph Grenny, click the Check Schedule button above and complete the form on this page, or call our office at 1.800.698.2536 to speak directly with an experienced booking agent.
  • What topics does Joseph Grenny speak about?

  • Where does Joseph Grenny travel from?

    Joseph Grenny generally travels from Provo, UT, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances.
  • Who is the agent for Joseph Grenny?

    AAE Speakers Bureau has successfully secured keynote speakers like Joseph Grenny for clients worldwide since 2002. As a full-service speaker booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Please click the Check Schedule button above and complete the form on this page including the details of your event, or call our office at 1.800.698.2536, and one of our agents will assist you to book Joseph Grenny for your next private or corporate function.
  • What is a full-service speaker booking agency?

    AAE Speakers Bureau is a full-service speaker booking agency, meaning we can completely manage the speaker’s or celebrity’s engagement with your organization from the time of booking your speaker through the event’s completion. We provide all of the services you need to host Joseph Grenny or any other speaker of your choice, including offer negotiation, contractual assistance, accounting and billing, and event speaker travel and logistics services. When you book a speaker with us, we manage the process of hosting a speaker for you as an extension of your team. Our goal is to give our clients peace of mind and a best-in-class service experience when booking a speaker with us.
  • Why is AAE Speakers Bureau different from other booking agencies?

    If you’re looking for the best speaker recommendations, paired with a top-notch customer service experience, you’re in the right place. At AAE Speakers Bureau, we exclusively represent the interests of our clients - professional organizations, companies, universities, and associations. We intentionally do not represent the speakers we feature or book. That is so we can present our clients with the broadest and best performing set of speaker options in the market today, and we can make these recommendations without any obligation to promote a specific speaker over another. This is why when our agents suggest a speaker for your event, you can be assured that they are of the highest quality with a history of proven success with our other clients.
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