Lior Arussy

Lior Arussy

Keynote Speaker: Customer Experience Strategy & Management Expert and Author

Lior Arussy Biography

Hailed as one of the world’s leading authorities on Customer Experience and Strategy Execution, Lior Arussy is an author, visionary, consultant, and creative change agent. His insights and methods have been successfully put into practice in over 200 corporate transformations worldwide, making Arussy not only a forerunner in the field, but a proven practitioner. And that’s what truly sets him apart; where other speakers simply talk of change, Arussy makes it happen time and time again.

As inspiring as he is passionate, Arussy’s unique and critical voice continues to drive people across the globe to achieve their ultimate success.

Arussy spent the first part of his career in various executive positions at world-leading firms, such as Hewlett-Packard. It was at this stage that he recognized that the old, traditional methods of change management were flawed, and simply didn’t work for most companies. Arussy took it upon himself to create a different methodology – one which recognizes that the key to truly driving a company’s change for success, is in putting its most important resource at the center of its transformational efforts: its employees. The idea: in order for customers to choose your product and get the most out of it, you not only have to have an exceptional product, but a great, dedicated, happy team that stands behind that product’s success.

Today, Arussy is one of the leading global authorities in the fields of customer experience, employee engagement, and strategy execution. He is a corporate culture expert, a ‘success accelerator’, and a proven, passionate change agent. Called “a triple threat of transformation” by William Taylor, co-founder of Fast Company magazine, Arussy has helped many of the world’s top brands achieve unprecedented goals in customer satisfaction, growth, and profitability. Among these are Mercedes-Benz, Johnson & Johnson, Royal Caribbean Cruises, Thomson Reuters, HSBC, E.ON, FedEx, SAP, and the University of Pennsylvania, to name a few.

Arussy’s methodology enabled Mercedes-Benz to reach the much-coveted #1 position in customer satisfaction. Another client, a European logistics corporation, leaped from 3% annual organic growth to 44% annual organic growth in just two years!

In 2003, Arussy founded the Strativity Group, a strategy firm specializing in customer experience consulting, employee engagement programs, journey mapping, and business growth. In addition, he has written seven books on business strategy, customer experience optimization, and achieving the ultimate success. He has also written over 300 articles for publications around the world, including the Harvard Business Review, and Chief Executive media, for which he is a regular contributing author. A recipient of numerous awards worldwide, Arussy’s accomplishments, insights, and publications have been cited and recognized by leading media, such as The Wall Street Journal, The Financial Times, The Times of London, Smart CEO Magazine, ABC, CNBC, Bloomberg TV, and MSNBC.

Arussy resides in New Jersey with his wife and five children. He completed his undergraduate degree at Case Western Reserve University, and received his MBA from Weatherhead School of Management.

Contact a speaker booking agent to check availability on Lior Arussy and other top speakers and celebrities.

Lior Arussy Speaking Topics

Strategic Opportunities Assessment (Web-Based Program)

While crisis provides threats to established business models, it gives rise to new opportunities. This 120-minute session is designed to assess the emerging opportunities and chart a new path forward in experimenting with those new opportunities leveraging the organization’s strengths.

Survive or Thrive – The Choice is yours (Web-Based Program)

While Covid19 is unprecedented, we can't act as it is such. The rare and the few will emerge from this crisis thriving and not surviving. Using the Future Ready methods I established in "Next Is Now" (2018), this 60-minute session enables employees and leaders to rethink their response to the crisis and provide with tools to LIVE through the crisis and make it meaningful as oppose to a passive event.

Culture As a Platform For Exceptional Performance, or “What Actions Does Your Culture Drive?”

For many people, culture is an enigma. We all talk about it and few can fully understand and grasp it. Yet culture driven performance and failing to lead is failing to drive the organization to its fully potential. Culture will either evolve by itself or be led. What is culture? What is the narrative that drives performance in your organization? And most importantly how to develop and deploy a positive narrative that leads employees to exceptional performance? Exploring these topics will be at the center of this eye-opening keynote.

Change Resilience – The New Core Competence, or “Why Do We Fear Change So Much (and Deny That We Do)?”

Based on an HBR study, only 9% of strategic initiatives reach their successful implementation. The main reason: the human factor. For organizations to survive and thrive in the future, they need to develop a new core competence, change resilience. The scope and speed in which you will adapt to the next, will be the determining factor of your future existence. What is change resilience and how to turn it into a differentiator and success driver? The answer to these questions will be delivered during this inspiring presentation.

Fusion of Digital and Human Experiences, or “What Would We All Do When Digital Takes Over?”

What is the future of the customer experience? Would it all be digital? Are all employees going to be extinct? Formulating the right balance between human and digital experiences as a value for customers will be the main theme of this presentation. Leveraging past technology transformations with the most current Gen Z research, this presentation will pave a path for the future of customer-organization relationships.

Lior Arussy Videos

Lior Arussy - 10th DEC Congress
Lior Arussy Video Reel

How do I book Lior Arussy to speak at my event?

Our experienced booking agents have successfully helped clients around the world secure speakers like Lior Arussy for speaking engagements, personal appearances, product endorsements, or corporate entertainment since 2002. Click the Check Schedule button above and complete the form on this page to check availability for Lior Arussy, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get speaking fee information and check availability for Lior Arussy or any other speaker of your choice.

How much does it cost to book Lior Arussy for a speaking engagement?

Speaking fees for Lior Arussy, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. The estimated fees to book Lior Arussy are $10,000 - $20,000 for live events and Below $10,000 for virtual events. For the most current speaking fee to hire Lior Arussy, click the Check Schedule button above and complete the form on this page, or call our office at 1.800.698.2536 to speak directly with an experienced booking agent.

What topics does Lior Arussy speak about?

Lior Arussy is a keynote speaker and industry expert who speaks on a wide range of topics such as Business, Business Leadership, Authors, Consulting, Customer Experience, Innovation, Sales, Virtual, Human Resources, Corporate Culture, Strategic Leadership and Business Growth.

Where does Lior Arussy travel from?

Lior Arussy generally travels from New York, NY, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances.

Who is the agent for Lior Arussy?

AAE Speakers Bureau has successfully secured keynote speakers like Lior Arussy for clients worldwide since 2002. As a full-service speaker booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Please click the Check Schedule button above and complete the form on this page including the details of your event, or call our office at 1.800.698.2536, and one of our agents will assist you to book Lior Arussy for your next private or corporate function.

What is a full-service speaker booking agency?

AAE Speakers Bureau is a full-service speaker booking agency, meaning we can completely manage the speaker’s or celebrity’s engagement with your organization from the time of booking your speaker through the event’s completion. We provide all of the services you need to host Lior Arussy or any other speaker of your choice, including offer negotiation, contractual assistance, accounting and billing, and event speaker travel and logistics services. When you book a speaker with us, we manage the process of hosting a speaker for you as an extension of your team. Our goal is to give our clients peace of mind and a best-in-class service experience when booking a speaker with us.

Why is AAE Speakers Bureau different from other booking agencies?

If you’re looking for the best speaker recommendations, paired with a top-notch customer service experience, you’re in the right place. At AAE Speakers Bureau, we exclusively represent the interests of our clients - professional organizations, companies, universities, and associations. We intentionally do not represent the speakers we feature or book. That is so we can present our clients with the broadest and best performing set of speaker options in the market today, and we can make these recommendations without any obligation to promote a specific speaker over another. This is why when our agents suggest a speaker for your event, you can be assured that they are of the highest quality with a history of proven success with our other clients.


Lior Arussy is a keynote speaker and industry expert who speaks on a wide range of topics including Business, Business Leadership and Authors. The estimated speaking fee range to book Lior Arussy for live events is $10,000 - $20,000, and for virtual events Below $10,000. Lior Arussy generally travels from New York, NY, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Dr. Jackie Freiberg, Libby Gill and Don Peppers. Contact All American Speakers for ratings, reviews, videos and information on scheduling Lior Arussy for an upcoming event.

Speaker profile last updated by AAE Talent Team on 18/04/2025.

Lior Arussy Speaking Topics

  • Strategic Opportunities Assessment (Web-Based Program)

    While crisis provides threats to established business models, it gives rise to new opportunities. This 120-minute session is designed to assess the emerging opportunities and chart a new path forward in experimenting with those new opportunities leveraging the organization’s strengths.

  • Survive or Thrive – The Choice is yours (Web-Based Program)

    While Covid19 is unprecedented, we can't act as it is such. The rare and the few will emerge from this crisis thriving and not surviving. Using the Future Ready methods I established in "Next Is Now" (2018), this 60-minute session enables employees and leaders to rethink their response to the crisis and provide with tools to LIVE through the crisis and make it meaningful as oppose to a passive event.

  • Culture As a Platform For Exceptional Performance, or “What Actions Does Your Culture Drive?”

    For many people, culture is an enigma. We all talk about it and few can fully understand and grasp it. Yet culture driven performance and failing to lead is failing to drive the organization to its fully potential. Culture will either evolve by itself or be led. What is culture? What is the narrative that drives performance in your organization? And most importantly how to develop and deploy a positive narrative that leads employees to exceptional performance? Exploring these topics will be at the center of this eye-opening keynote.

  • Change Resilience – The New Core Competence, or “Why Do We Fear Change So Much (and Deny That We Do)?”

    Based on an HBR study, only 9% of strategic initiatives reach their successful implementation. The main reason: the human factor. For organizations to survive and thrive in the future, they need to develop a new core competence, change resilience. The scope and speed in which you will adapt to the next, will be the determining factor of your future existence. What is change resilience and how to turn it into a differentiator and success driver? The answer to these questions will be delivered during this inspiring presentation.

  • Fusion of Digital and Human Experiences, or “What Would We All Do When Digital Takes Over?”

    What is the future of the customer experience? Would it all be digital? Are all employees going to be extinct? Formulating the right balance between human and digital experiences as a value for customers will be the main theme of this presentation. Leveraging past technology transformations with the most current Gen Z research, this presentation will pave a path for the future of customer-organization relationships.

Lior Arussy Videos

Lior Arussy - 10th DEC Congress
Lior Arussy Video Reel

Lior Arussy Reviews

  • Lior was the BEST presenter in 2019!! Thank you.
    Nationwide Mutual Insurance Company - Nov 15 2019

  • Lior’s keynote address at our Call Center Demo & Conference in Orlando was right on target for our audience. It was a skillful blend of valuable insights, fact-filled research and amusing anecdotes that all combined to deliver a compelling call-to-action that resonated with the call center professionals in attendance. Lior made us all think and inspired us to make changes — exactly what a keynote speaker should do.
    Unknown - Jul 21 2015

Lior Arussy News

  • How do I book Lior Arussy to speak at my event?

    Our experienced booking agents have successfully helped clients around the world secure speakers like Lior Arussy for speaking engagements, personal appearances, product endorsements, or corporate entertainment since 2002. Click the Check Schedule button above and complete the form on this page to check availability for Lior Arussy, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get speaking fee information and check availability for Lior Arussy or any other speaker of your choice.
  • How much does it cost to book Lior Arussy for a speaking engagement?

    Speaking fees for Lior Arussy, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. The estimated fees to book Lior Arussy are $10,000 - $20,000 for live events and Below $10,000 for virtual events. For the most current speaking fee to hire Lior Arussy, click the Check Schedule button above and complete the form on this page, or call our office at 1.800.698.2536 to speak directly with an experienced booking agent.
  • What topics does Lior Arussy speak about?

    Lior Arussy is a keynote speaker and industry expert who speaks on a wide range of topics such as Business, Business Leadership, Authors, Consulting, Customer Experience, Innovation, Sales, Virtual, Human Resources, Corporate Culture, Strategic Leadership and Business Growth.
  • Where does Lior Arussy travel from?

    Lior Arussy generally travels from New York, NY, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances.
  • Who is the agent for Lior Arussy?

    AAE Speakers Bureau has successfully secured keynote speakers like Lior Arussy for clients worldwide since 2002. As a full-service speaker booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Please click the Check Schedule button above and complete the form on this page including the details of your event, or call our office at 1.800.698.2536, and one of our agents will assist you to book Lior Arussy for your next private or corporate function.
  • What is a full-service speaker booking agency?

    AAE Speakers Bureau is a full-service speaker booking agency, meaning we can completely manage the speaker’s or celebrity’s engagement with your organization from the time of booking your speaker through the event’s completion. We provide all of the services you need to host Lior Arussy or any other speaker of your choice, including offer negotiation, contractual assistance, accounting and billing, and event speaker travel and logistics services. When you book a speaker with us, we manage the process of hosting a speaker for you as an extension of your team. Our goal is to give our clients peace of mind and a best-in-class service experience when booking a speaker with us.
  • Why is AAE Speakers Bureau different from other booking agencies?

    If you’re looking for the best speaker recommendations, paired with a top-notch customer service experience, you’re in the right place. At AAE Speakers Bureau, we exclusively represent the interests of our clients - professional organizations, companies, universities, and associations. We intentionally do not represent the speakers we feature or book. That is so we can present our clients with the broadest and best performing set of speaker options in the market today, and we can make these recommendations without any obligation to promote a specific speaker over another. This is why when our agents suggest a speaker for your event, you can be assured that they are of the highest quality with a history of proven success with our other clients.
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