Lisa Ford

Lisa Ford

Keynote Speaker: Certified Speaking Professional on Customer Service, Customer Loyalty, and Customer Focused Culture, Author of "How To Give Exceptional Customer Service"

Lisa Ford Biography

Lisa Ford, CSP, CPA, is a speaker with over 20 years of experience presenting to businesses, associations, and government entities. She speaks throughout the United States and internationally on topics including customer service, leadership, teamwork, and managing change. Ford is recognized for her expertise in customer service and is the creator of the videotape series "How to Give Exceptional Customer Service," which remained the #1 selling business video series in the U.S. for over three years. Her additional training videos and audio programs include "Developing a Customer Retention Program" and "Building a Customer Driven Organization: The Manager’s Role and Personal Power." Her most recent book, "Exceptional Customer Service: Exceed Customer Expectations to Build Loyalty and Boost Profits," reflects her ongoing commitment to enhancing customer service.

Ford's approach to presentations involves integrating practical strategies, real-world examples, and humor to engage her audience effectively. She tailors her content to address specific audience challenges and has developed numerous customized videos for clients' educational initiatives. Her practical insights are aimed at improving both personal and organizational performance. Ford has worked with a diverse range of notable clients, including Pfizer, Viacom, Edward Jones, CSX, Kaiser Permanente, and Citgo.

In recognition of her contributions to the industry, Ford was inducted into the Speakers Hall of Fame by the National Speakers Association in 2002. She also serves as a board member of the College of Arts and Sciences at the University of Tennessee, contributing her expertise to the academic community. Through her engaging presentations and educational materials, Ford continues to influence a wide range of professionals across various industries, helping them to enhance their customer service strategies and team dynamics.

Contact a speaker booking agent to check availability on Lisa Ford and other top speakers and celebrities.

Lisa Ford Speaking Topics

Why Customer Service Is NOT Enough

This is a presentation on why customer service alone will not lead to long term survival. Everyone has read the books, many businesses have pledged fidelity to its customers but few have implemented actions that match their attitude. And most efforts are faint hearted, gimmicky or off the mark. Today’s organization must focus on the customer experience and retention with renewed energy. This speech is a combination of content, examples and motivation. The challenge is to get customers to love your products, services and people. The audience will learn the tough questions to make needed improvements. Lisa relates statistics, strategies and stories so the audience leaves with skills and the desire to win and keep customers.

Create A Customer Service-Focused Culture

Face it–front-line customer service is a tough job. One of the biggest challenges is keeping your team inspired and motivated every day. Learn what works when it comes to inspiring exceptional service and creating loyal customers. This session will cover the environment you must create to encourage a strong, engaged team, your role in modeling the right behavior and the strategies to maintain the right service attitude. Other hands-on information includes how to hire the right team member to start, how to train staff who are emotionally equipped to handle front-line intensity, and what to discuss at team meetings to maintain momentum. Lisa will also deliver ideas on service standards, using empowerment correctly and managing today’s generation of team members.

How to Lead a Team

The competition may be able to copy your products or services, but they cannot copy your team. This session will give you the strategies that will set your team apart from the rest. The ideas covered are: how leaders guide success; what the best organizations do; create trust to gain respect; develop operating agreements to ensure accountability; and get the team to make their own decisions. Lisa will also cover the characteristics of a successful, engaged team member and how to reward and recognize each team member to keep the motivation high and the team on track.

Everyday Excellence

The best way to survive in today’s fast moving and changing workplace is to be better and smarter every day. You must examine what value you add to the organization and you team. This session covers how individuals must make a difference and increase their results daily. People will learn to understand and love change, take risks and action to make things happen. Lisa shares questions to identify what value you add and create an action plan to increase your value. You will also hear how to create your own luck and success and maintain an attitude of energy and enthusiasm. Today’s world is one where everyone must accept that we are all “self-employed”. Lisa will give people a chance to laugh and learn while accepting the new reality.

Create a Culture of Engagement

To build a business, you must have a focused and engaged team. Your team makes the difference with your customer, your daily results, growth, innovation and profitability. As a leader, your actions set the tone for a productive, upbeat and customer focused business. Employees want to be engaged, connected contributors. Lisa will deliver strategies on how you can take your business to the next level for your employees and customers. You will learn what to give employees so they can perform at extraordinary levels and how to use empowerment and recognition to create engagement. Lisa will also discuss the fundamental drivers of engagement to start doing immediately.

Lisa Ford Videos

Service is Adding People to the Product
Leaders Must Lead
The Customer Rules

How do I book Lisa Ford to speak at my event?

Our experienced booking agents have successfully helped clients around the world secure speakers like Lisa Ford for speaking engagements, personal appearances, product endorsements, or corporate entertainment since 2002. Click the Check Schedule button above and complete the form on this page to check availability for Lisa Ford, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get speaking fee information and check availability for Lisa Ford or any other speaker of your choice.

How much does it cost to book Lisa Ford for a speaking engagement?

Speaking fees for Lisa Ford, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. The estimated fee for a live event is $10,000 - $20,000. For the most current speaking fee to hire Lisa Ford, click the Check Schedule button above and complete the form on this page, or call our office at 1.800.698.2536 to speak directly with an experienced booking agent.

What topics does Lisa Ford speak about?

Lisa Ford is a keynote speaker and industry expert who speaks on a wide range of topics such as Business, Sales, Change Management, Customer Experience, Personal Growth, Authors, Business Leadership, Marketing, Relationships, Business Growth, Corporate Culture, Women, Communication, Inspirational, Teamwork & Teambuilding, Motivational, Culture and Leadership.

Where does Lisa Ford travel from?

Lisa Ford generally travels from Atlanta, GA, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances.

Who is the agent for Lisa Ford?

AAE Speakers Bureau has successfully secured keynote speakers like Lisa Ford for clients worldwide since 2002. As a full-service speaker booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Please click the Check Schedule button above and complete the form on this page including the details of your event, or call our office at 1.800.698.2536, and one of our agents will assist you to book Lisa Ford for your next private or corporate function.

What is a full-service speaker booking agency?

AAE Speakers Bureau is a full-service speaker booking agency, meaning we can completely manage the speaker’s or celebrity’s engagement with your organization from the time of booking your speaker through the event’s completion. We provide all of the services you need to host Lisa Ford or any other speaker of your choice, including offer negotiation, contractual assistance, accounting and billing, and event speaker travel and logistics services. When you book a speaker with us, we manage the process of hosting a speaker for you as an extension of your team. Our goal is to give our clients peace of mind and a best-in-class service experience when booking a speaker with us.

Why is AAE Speakers Bureau different from other booking agencies?

If you’re looking for the best speaker recommendations, paired with a top-notch customer service experience, you’re in the right place. At AAE Speakers Bureau, we exclusively represent the interests of our clients - professional organizations, companies, universities, and associations. We intentionally do not represent the speakers we feature or book. That is so we can present our clients with the broadest and best performing set of speaker options in the market today, and we can make these recommendations without any obligation to promote a specific speaker over another. This is why when our agents suggest a speaker for your event, you can be assured that they are of the highest quality with a history of proven success with our other clients.


Lisa Ford is a keynote speaker and industry expert who speaks on a wide range of topics including Business, Sales and Change Management. The estimated speaking fee range to book Lisa Ford for live events is $10,000 - $20,000. Please contact us for virtual event fees. Lisa Ford generally travels from Atlanta, GA, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Tim Sanders, Amanda Gore and Tony Alessandra. Contact All American Speakers for ratings, reviews, videos and information on scheduling Lisa Ford for an upcoming event.

Speaker profile last updated by AAE Talent Team on 04/11/2024.

Lisa Ford Speaking Topics

  • Why Customer Service Is NOT Enough

    This is a presentation on why customer service alone will not lead to long term survival. Everyone has read the books, many businesses have pledged fidelity to its customers but few have implemented actions that match their attitude. And most efforts are faint hearted, gimmicky or off the mark. Today’s organization must focus on the customer experience and retention with renewed energy. This speech is a combination of content, examples and motivation. The challenge is to get customers to love your products, services and people. The audience will learn the tough questions to make needed improvements. Lisa relates statistics, strategies and stories so the audience leaves with skills and the desire to win and keep customers.

  • Create A Customer Service-Focused Culture

    Face it–front-line customer service is a tough job. One of the biggest challenges is keeping your team inspired and motivated every day. Learn what works when it comes to inspiring exceptional service and creating loyal customers. This session will cover the environment you must create to encourage a strong, engaged team, your role in modeling the right behavior and the strategies to maintain the right service attitude. Other hands-on information includes how to hire the right team member to start, how to train staff who are emotionally equipped to handle front-line intensity, and what to discuss at team meetings to maintain momentum. Lisa will also deliver ideas on service standards, using empowerment correctly and managing today’s generation of team members.

  • How to Lead a Team

    The competition may be able to copy your products or services, but they cannot copy your team. This session will give you the strategies that will set your team apart from the rest. The ideas covered are: how leaders guide success; what the best organizations do; create trust to gain respect; develop operating agreements to ensure accountability; and get the team to make their own decisions. Lisa will also cover the characteristics of a successful, engaged team member and how to reward and recognize each team member to keep the motivation high and the team on track.

  • Everyday Excellence

    The best way to survive in today’s fast moving and changing workplace is to be better and smarter every day. You must examine what value you add to the organization and you team. This session covers how individuals must make a difference and increase their results daily. People will learn to understand and love change, take risks and action to make things happen. Lisa shares questions to identify what value you add and create an action plan to increase your value. You will also hear how to create your own luck and success and maintain an attitude of energy and enthusiasm. Today’s world is one where everyone must accept that we are all “self-employed”. Lisa will give people a chance to laugh and learn while accepting the new reality.

  • Create a Culture of Engagement

    To build a business, you must have a focused and engaged team. Your team makes the difference with your customer, your daily results, growth, innovation and profitability. As a leader, your actions set the tone for a productive, upbeat and customer focused business. Employees want to be engaged, connected contributors. Lisa will deliver strategies on how you can take your business to the next level for your employees and customers. You will learn what to give employees so they can perform at extraordinary levels and how to use empowerment and recognition to create engagement. Lisa will also discuss the fundamental drivers of engagement to start doing immediately.

Lisa Ford Videos

Service is Adding People to the Product
Leaders Must Lead
The Customer Rules
Knowing and Doing

Lisa Ford Reviews

  • Your knowledge of training exceptional customer service was just what we were looking to provide to our radio audience. You were concise, on topic, and entertaining.
    Experience Pros - Feb 24 2011

  • WOW! WOW! WOW! Lisa's presentation was FANTASTIC in Washington DC at the new Gaylord National Convention Center. Lisa exceeded the expectations of Contractor Connection's 1,800 plus in attendance. Lisa probably always receives a STANDING OVATION, because she connects so well with ALL audiences, but getting one from all of those crusty contractors and Insurance company executives was a real FEAT, and a testimony to the practical customer service ideas, memorable stories and compelling challenges she delivered. As a platinum sponsor of this conference, I have to say that their choice of speakers was EXCELLENT!
    Crestcom International - Aug 23 2010

  • How do I book Lisa Ford to speak at my event?

    Our experienced booking agents have successfully helped clients around the world secure speakers like Lisa Ford for speaking engagements, personal appearances, product endorsements, or corporate entertainment since 2002. Click the Check Schedule button above and complete the form on this page to check availability for Lisa Ford, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get speaking fee information and check availability for Lisa Ford or any other speaker of your choice.
  • How much does it cost to book Lisa Ford for a speaking engagement?

    Speaking fees for Lisa Ford, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. The estimated fee for a live event is $10,000 - $20,000. For the most current speaking fee to hire Lisa Ford, click the Check Schedule button above and complete the form on this page, or call our office at 1.800.698.2536 to speak directly with an experienced booking agent.
  • What topics does Lisa Ford speak about?

  • Where does Lisa Ford travel from?

    Lisa Ford generally travels from Atlanta, GA, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances.
  • Who is the agent for Lisa Ford?

    AAE Speakers Bureau has successfully secured keynote speakers like Lisa Ford for clients worldwide since 2002. As a full-service speaker booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Please click the Check Schedule button above and complete the form on this page including the details of your event, or call our office at 1.800.698.2536, and one of our agents will assist you to book Lisa Ford for your next private or corporate function.
  • What is a full-service speaker booking agency?

    AAE Speakers Bureau is a full-service speaker booking agency, meaning we can completely manage the speaker’s or celebrity’s engagement with your organization from the time of booking your speaker through the event’s completion. We provide all of the services you need to host Lisa Ford or any other speaker of your choice, including offer negotiation, contractual assistance, accounting and billing, and event speaker travel and logistics services. When you book a speaker with us, we manage the process of hosting a speaker for you as an extension of your team. Our goal is to give our clients peace of mind and a best-in-class service experience when booking a speaker with us.
  • Why is AAE Speakers Bureau different from other booking agencies?

    If you’re looking for the best speaker recommendations, paired with a top-notch customer service experience, you’re in the right place. At AAE Speakers Bureau, we exclusively represent the interests of our clients - professional organizations, companies, universities, and associations. We intentionally do not represent the speakers we feature or book. That is so we can present our clients with the broadest and best performing set of speaker options in the market today, and we can make these recommendations without any obligation to promote a specific speaker over another. This is why when our agents suggest a speaker for your event, you can be assured that they are of the highest quality with a history of proven success with our other clients.
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LISA FORD

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